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Cookies Market | Global Industry Analysis, Consumption and Sales Statistics, Revenue Insights and Business Prospects for 2017-2022

Feb 08, 2018 (AB Digital via COMTEX) --

Cookies Market – Overview:

Due to the increasing demand of cookies and healthy biscuits, the market is growing at an incremental pace of on the global stage. Market Research Future, a firm which specializes in market reports related to the Food, Beverages & Nutrition sector among others, recently forecasted in its report on ‘Global Cookies Market Research Report- Forecast to 2022’ that the cookies market will demonstrate an exceptional CAGR during the forecast period. 

Increasing importance of healthy snacks in cookies category has resulted in higher demand for healthy cookies which are especially made from oats and millets. In 2017, MondelÄ"z Malaysia strengthens biscuits category, launches new cookies in breakfast category, this new offering is meant at strengthening its category leadership in cookies in Malaysia by diversifying its product offerings and attracting consumers from all age groups.  On the other hand, rising awareness for ingredients used in cookies and related health hazards has triggered higher demand of healthy cookies with high quality ingredients. Change in food trends and adoption of various international food forms encouraging Cookies consumption.

Advancement in raw material processing technology along with innovation in flavors across the globe is supporting the market growth. Many manufacturers are focusing on development of innovative technologies to do efficient and economical cookies manufacturing at large scale. The use of advanced technologies in cookies industry is playing key role to fulfil increasing demand of cookies from all regions of the world. The countries which are key market of cookies are India, China, U.S. and Canada are working to make export and import process of cookies more liberal.

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Latest Industry Updates:

Jan 2017 Parle eyes bigger bite of premium cookies segment. The company is aiming to increase its market share in the premium biscuits category to around 20 per cent in 2017-18.

Nov 2017 Ulker is part of Istanbul-based Yildiz Holding bought Belgian chocolate producer Godiva in 2007 for USD 850 million and in 2014 bought Britain’s United Biscuits for USD 2.63 billion and now they are planning to acquire U.K. based firm United Biscuits.

Jan 2017 Britannia to give a boost to Tiger brand, eyes breakfast and premium segments. Cookies maker Britannia Industries Ltd’s is looking at creating new categories in the premium segment while reviving its popular Tiger brand of biscuits in the value segment.

Jun 2017 India's Britannia Industries Limited will start to produce its biscuits and bakery products in Nepal as Britannia Cookies brands like Good Day, Bourbon, Digestive, 50-50 and Tiger are popular in the Nepali market

Cookies Market - Competitive Analysis

The companies which are involved in R&D activities have launched their products from past few years. In India, Patanjali had launched more number of new products which helped these companies to differentiate their product line from their competitors. Most of the product launched by these companies are healthy cookies which have unique taste. Majority of the players in the cookies market are concentrated in the Asia-Pacific region in terms of supply, however Cookies is in more demand in the Asia and North America region. To get edge over competitors, the companies are more focused on research and development activities to launch new products.

The key players profiled in cookies report are as MondelÄ"z International (U.S.), Britannia (India), Cadbury (U.K.), CEEMEA (U.K.), Nestlé (Switzerland), Burton's Foods Ltd. (U.K.), Lotus Bakeries NV (Belgium), Leibniz-Keks (Germany), Goteborgs Ballerina Cookies (Sweden), and Kellogg Co (U.S.) among many others.

Cookies Market – Segments

The global cookies market has been divided into type, packaging, distribution channel, and region.

  • On The Basis Of Type: Bar Cookies, Molded Cookies, Rolled Cookies, and Others
  • On The Basis Of Packaging: Rigid, Flexible, and Others
  • On The Basis Of Distribution Channel: Store based, and Non-store based
  • On The Basis Of Region: North America, Europe, Asia Pacific, and ROW.

Global Cookies Market - Regional Analysis

Asia-Pacific region was estimated to dominate the market in the year 2017 followed by North America share. India, China and Australia are major cookies market in the Asia-Pacific region. Presence of various agro-climatic zones and government support production facilities in this region. U.K. and Germany are major cookies market in the Europe region due to strong potential of production and consumption. Increasing investment by key players like Kraft Foods in South American countries especially in Brazil is playing key role to boost the cookies market.  

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About Market Research Future:

At Market Research Future (MRFR), we enable our customers to unravel the complexity of various industries through our Cooked Research Report (CRR), Half-Cooked Research Reports (HCRR), Raw Research Reports (3R), Continuous-Feed Research (CFR), and Market Research & Consulting Services.

MRFR team have supreme objective to provide the optimum quality market research and intelligence services to our clients. Our market research studies by products, services, technologies, applications, end users, and market players for global, regional, and country level market segments, enable our clients to see more, know more, and do more, which help to answer all their most important questions.

In order to stay updated with technology and work process of the industry, MRFR often plans & conducts meet with the industry experts and industrial visits for its research analyst members.

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Country: India

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