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North Americans would take more baths if they had a better bathroom environment: Leger poll

MONTREAL, Jun 13, 2019 (Canada NewsWire via COMTEX) --

North Americans state that taking a bath is a great way to relieve stress and pain, and help the body prepare for a good night's sleep. Half of North Americans take a bath at least once per week, and over half (53 per cent) wish they took more baths than they currently do.

These are the results of a new survey to better understand the bathing preferences of North Americans. The study was conducted by Leger and commissioned by Bath Fitter for the company's 35(th) anniversary. More than 2,500 people participated.

So, what is the barrier to bathing? A lack of time in a busy schedule was a common complaint. But, nearly a quarter of those surveyed in the Leger poll stated that a poor bath environment - consisting of the tub being too small, dirty or poorly grouted - was what curbed the craving for more baths.

"The good news is that a solution is already at hand in Bath Fitter's tub-over-tub installation process, which avoids stressful demolition and reduces installation to a single day," says Mike Prochaska, Vice President, Retail Operations.

"The combination of high-quality products, ease of installation, and lifetime warranty has led Bath Fitter to become a leader in bathroom remodeling," notes Prochaska. "We can't give people more time, but we are committed to making bathing an important de-stressing time in their life."

About Bath Fitter:Founded in 1984 in Montreal, Canada, Bath Fitter was conceived by three brothers who sought to find a demolition-free remodeling solution for bathrooms. Today, 35 years later, Bath Fitter has transformed over two million bathrooms with their unique tub-over-tub installation process and has become a household name and respected leader in bathroom remodeling. Bath Fitter is the market leader in manufacturing and installation of premium-quality acrylic bathtubs and one-piece seamless walls with two production facilities and retail locations serving over 250 markets across the United States and Canada. Bath Fitter is committed to providing homeowners and commercial customers with high-quality products and superior service, with the aim of making people smile every time they see their bathtub. For more information, visit:

SOURCE Bath Fitter

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SOURCE: Bath Fitter

Mark Hunter LaVigne, MA, APR, FCPRS,, 416-884-2018
(mobile); Julia Asselstine, Director of Communications, Bath Fitter,, T: 450-472-0027 x 6689 / 514-601-0418 (mobile)

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